Customer relationship management (CRM) systems like Zoho One CRM are just as important as what you sell. Consider this. According to Gartner, the CRM market was worth almost $37 billion in 2017. This means that some of your competitors have already incorporated a CRM system into their business.
Most companies have customer relationship management (CRM) software to help them keep track of contact information and purchase history. But having a large database is worthless if you’re not using it to build long-lasting relationships. To keep existing clients coming back and bring new ones in, follow these CRM best practices.